You know you should be grooming your pet – but it’s hard to know how often to do it and whether you’re doing it the right way.

FURminator® is here to help with a simple 4-step system that makes it easy to remember how often to groom, deshed and bathe your pet.


Grooming, or brushing through your pet’s fur to remove loose hair and debris, should be done every day. This helps maintain the good condition of their coat and reduce the unwanted fur around your home. It also helps to strengthen the special bond between you and your pet.

Pick a regular time within your pet’s daily routine – in the evening when the home is quieter works well – and dedicate a few minutes per day to gently brushing their coat. This will help to remove any mats or tangles in their fur, as well as any loose hair or other dirt they have picked up.

You will find there are a few different types of FURminator® brushes and combs you could use, so make sure you chose the ones that are just right for your pet.

Dual Grooming Brush
Adjustable Dematter Tool
Grooming Rake
Curry Comb
What it does
grooms and finishes the coat with hard and soft bristles
safely and easily removes matted hair
removes loose hair, detangles and prevents matted hair
helps distributes natural oils to promote coat health and shine
Suitable for
dogs, cats & small furry animals
dogs and cats
dogs and cats
dogs and cats
Coat type
thick fur or dense double coats
Daily for 5-10 min
As often as needed, on dry hair
Daily for 5-10 min, on dry hair
Daily for 2-5 min, on wet or dry hair


DeShedding is different from grooming because it is the practice of removing the loose, dead undercoat which typically builds up in your pet’s coat. Undercoat shedding is responsible for most of the loose fur you’ll find around your home, as well as a cause of hairballs in cats.

The undercoat keeps your pet warm underneath the sleek and water-resistant top layer. It falls out naturally and should be removed safely & regularly with a specially designed deShedding tool, in order to reduce the amount of fur your pet sheds around your home.

Once you’ve removed any tangles or mats with a FURminator® dematter or comb, you can then move onto deshedding. Take one of our award-winning FURminator® deShedding tools, which removes loose hair from shedding up to 99%, and gently stroke through your pet’s coat, working from the base of the neck to the tail. Repeat once or twice each week for 10 to 20 minutes.


All pets will need to have a bath at some point, though some are better natural groomers than others. It also depends upon how active your pet is and how much time they spend outdoors.

We recommend bathing your pet on a monthly basis. This should keep them clean and avoid over-washing, which can cause their skin to become dry and irritated.

FURminator®’s range of pet shampoos and conditioners, as well as waterless sprays, have been specially formulated to be gentle on your pet’s skin and coat. They contain no parabens or artificial colours and are designed to help reduce shedding.


Even when you groom your pet regularly, you might still have some pet hair around your home to deal with.

With FURminator®’s hair collection tool, you’ll never have to buy another lint roller or remove pet hair with sticky tape again. Our innovative and reusable tool allows you to pick up pet hair, quickly and easily, by rolling over the area you want to clean. One twist of a handle and the hair will be trapped in the tool’s inner chamber, ready for you to discard straight into the bin.

We hope you found this article helpful?

Discover further top tips, such as how to gently introduce a grooming routine.

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