DOGSAnimal Friends - PupStart

Animal Friends – PupStart

Animal Friends Pet Insurance launch exclusive puppy program, PupStart.

Puppies can be a great addition to the family, but they grow up quicker than we realise and sometimes it’s hard to keep up with their wants and needs. We know that not everyone has the time to be able to research the changes in their pet or visit the vet whenever they might be concerned about their pup’s health or behaviour. That’s why Animal Friends Pet Insurance has designed a new puppy programme called PupStart.

What is PupStart?

Exclusive only to Animal Friends puppy customers, we’ve teamed up with the vets at Joii to ensure our customers are equipped to deal with their mess-makers and can give them the best possible start in life.

With Animal Friends, you are not only given peace of mind knowing your new puppy is protected in their times of need, you’ll also be given access to all the essential advice, support and care you need to help during the first 12 months of the puppy’s growth and development.

PupStart covers the key stages of a puppy’s first year, offering expert and veterinary insight into:

  • Diet and Nutrition
  • Health and Fitness
  • Wellbeing
  • Grooming
  • Dental Upkeep
  • Socialisation
  • Behavioural Changes
  • Basic Training
  • Key Risks and Issues


From top to tail, we provide the knowledge and skills needed to understand the changes dogs experience during their very first year on the planet, helping owners nationwide to build and maintain a strong relationship from puppy, through to adolescence and into adulthood.

What’s on offer?

If you take out a policy with Animal Friends during your pup’s first twelve months, guidance, top tips and training advice will be delivered straight to your inbox and to your phone via the Joii app. Making sure you have what you need to hand whenever you might need it.


To give your pup the best possible start in life, as part of PupStart customers also receive:

  • One-to-one virtual puppy clinics with a veterinary nurse
  • Free online introductory training to puppy first aid
  • A chance to win our PupStart bundle worth £200
  • Tailored puppy advice and top tips from vets and pet experts
  • Free unlimited video consults with a vet day or night
  • Unlimited free access to Joii’s comprehensive symptom checker


Dog First Aid Franchise has also set up a bespoke community for PupStart customers where you’ll be able to:

  • Access your free Dog First Aid Live advice session to begin your puppy first aid training
  • Choose to watch a variety of videos to further support you and your puppy
  • Explore a range of puppy first aid topics and get involved via the community page

Whatever the challenge you and your puppy face, we’ll be there to support you every paw step of the way so all you have to do is relax and enjoy your new lives together.

What else do you get?

Here at Animal Friends, creating better lives for animals has been at the forefront of what we do since we were founded in 1998. To date, we have donated over £5.6m to animal charities at home and abroad, helping creatures big and small.

Every pet insurance policy bought by our customers enables us to help nurture and save neglected animals wherever we can.

So, if you’re looking for pet insurance why not protect your pet with Animal Friends? Where together, we can help bring about positive change in the world.

Get a Quote today.

Terms and conditions apply




More article